Perrier-Jouët presents Hypernature – Design Miami

“The global forum for exhibiting, discussion and creating design.”

Design Miami is an event that illustrates product from influential collectors, gallerists, designers, discussing and creating the collectible design, architecture, art, and fashion.This show balances exclusive commercial opportunities with progressive cultural programming, creating exciting collaborations with designers and design institutions.

Perrier-Jouët presents Hypernature by Bethan Laura Wood

Maison Perrier-Jouët and Design Miami/ have collaborated for the past
seven years to offer up-and-coming artists and designers visibility on an
international platform. As part of this partnership, Maison Perrier-Jouët
commissions creative talents for their capacity to express the cultural
heritage of the Maison through the prism of the twenty-first century, as
well as through their own unique identity.

HyperNature invites you to a unique, immersive champagne experience,
where you can “pick” elements from the structure as you would pluck a
grape from the vine. At the root of this tasting ritual, Wood references the
terroir of Champagne and the savoir-faire of Maison Perrier-Jouët.

Blurring the boundaries between art and design, Wood’s practice
establishes a dialogue among her work, the audience, and the wider world.
Through her travels she has observed “those crossover spaces between
nature and manmade,” which she draws on to enrich her palettes,
structure atypical forms, and refine her understanding of the cultural
connotations of materials. These elements allow her to elevate the
mundane into the extraordinary, an exercise in which she excels.


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